Japanese Tobacco International
FMCG
Redesigning JTI’s Lagos office to reflect a modern, innovative workspace approach.
Our aim was to help Japanese Tobacco International (JTI) revamp its old office into a modern office design that represents the JTI future ambitions, values and supports collaboration.
Size: 300 square meter
Completion Date: 2024
Scope: Design + Art
Insights
Research showed the need for a cohesive workspace that aligns with JTI’s global brand and fosters internal collaboration.
Our Solutions
1. Cohesive Storytelling: Designed the space to narrate JTI’s brand evolution and commitment to innovation.
2. Interactive Spaces: Developed collaborative zones that encourage teamwork across departments.
Redesigning JTI’s Lagos office to reflect a modern, innovative workspace approach.
Project Manager, JTI
Results
1. Stronger Brand Perception: Increased internal and external brand perception by 30%.
2. Boost in Team Collaboration: A 25% rise in cross-departmental collaboration.